Glenn Broadhurst

Global General Manager, Digital & Direct / Cover-More Group

A senior digital leader in Australia with more than 10 years’ experience in strategic and analytical roles, Glenn delivers business to consumer initiative for Cover-More’s direct sales globally.

Glenn has diverse industry experience, having worked across finance, aviation, mining and retail start-ups.

He has led high performance teams behind the success of the digital re-brand of Virgin Australia Airlines (previously Virgin Blue) and the launch of Google-Transit for Queensland.

Glenn specialises in developing commercial strategies that result in sales growth through innovation and creating unique and customer focused solutions.