Aaron Chiew is the Head of Mobile, Payments and Digital Sales at UOB Singapore. In this role, he is focused on re-defining the UOB customer experience on the mobile device. Working closely with a team of dedicated product managers, designers, developers and business analysts, his belief is that digital development is best done through an intimate collaboration between business and technology, and not having requirements thrown back and forth over the proverbial wall. He is a also a strong advocate of the ‘Mobile-First’ philosophy of designing digital experiences that are, first and foremost, optimized for the mobile device.
Aaron was previously the Group Head for Digital Banking at Standard Chartered Bank and was heavily involved in its online and mobile transformation. Aaron started his career in finance at DBS Bank more than 10 years ago and has not looked back since. Prior to that, he was at Yahoo Asia as the Head of Premium Services. With years of experience in the business and technology functions, he is well versed with the issues and challenges facing both. Aaron graduated from the National University of Singapore with a degree in Economics.