Mind over metrics – how social media and analytics have changed insurance


Insurance companies cannot rely on traditional structured data alone if they are to prosper in the digital age, according to a panel of industry experts and technology leaders. FST Media’s 9th annual Technology & Innovation — the Future of Insurance conference featured a panel discussion that identified how insurance organisations can measure customer loyalty and engagement through social media, reduce complexity and the agility of claims processing through digital technology, in addition to privacy and regulatory concerns for the insurance industry in 2015