Sam is the Managing Director of Krungsri Finnovate, the new subsidiary of Krungsri to fully lead on Fintech/ Startup in Thailand and the region, with the key focus in 3 areas — accelerator & academic collaboration, startup project management, and corporate venture capital. He is also one of the board members of Thai Fintech Association.
Prior to his current role at Krungsri Finnovate, Sam has over 15 years of experience in consumer finance with several leading organizations including UOB, GE Capital and Krungsri Consumer, in the area of product management and innovation.
Since 2014, he has joined Thailand’s startup ecosystem, as one of the core members behind the success of ‘Krungsri Uni Startup’ – a platform for the young, creative generation to develop financial mobile applications in pursuit of their aspiration to be professional startups – and ‘Krungsri Rise’, the first fintech corporate accelerator in Thailand.
Sam holds a Bachelor’s Degree with Honors in Finance and Banking from Assumption University, Thailand and a Master’s Degree in Finance and Banking from University of Bristol, United Kingdom.