Tina Morrell

Tina Morrell

General Manager, Customer Strategy & Experience Design
The NRMA

Tina Morrell is the General Manager for Customer Strategy & Experience Design for the NRMA. Tina is responsible for customer strategy, research and insights (voice of the customer), experience design, developing customer value propositions and pricing to drive growth across Consumer and Business segments, as well as Member Relations and Service Improvement teams. Tina is also responsible for CX Design and Innovation and has experience across banking and telecommunications having worked at Optus and CommBank in Product Management & Development, CX & Innovation and transformational programs. Tina holds a Bachelor of Economics degree from Macquarie University and enjoys running.

Appearing at
Future Financial Services Sydney
3 November - 4 November 2022
  • ICC Sydney
Our flagship event, and the largest of its kind in the Southern Hemisphere, the Future of Financial Services, Sydney is the one-stop-source for technology and innovation in Australia’s banking and financial services sector. For over a decade, FST’s Sydney financial...
FFS Sydney & NSW 2021
In partnership with NSW Government
9 November - 10 November 2021
  • Virtual Conference
FST Media’s flagship event and the largest of its kind in the Southern Hemisphere, the Future of Financial Services, Sydney has established itself as the most important tech-focused event on the industry’s calendar, setting the digital agenda for 2022 and beyond. This...