Yiming Pan

Head of Digital Marketing and Engagement


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Yiming Pan has extensive experience in financial services delivering for key brands such as Citi, HSBC, Woolworths Financial Services, Royal Bank of Scotland, Insurance Australia Group and QBE Insurance. His career spans digital marketing, media, content marketing, user experience testing, conversion rate optimisation and more recently digital automation.

He is currently the Head of Digital Engagement at Citi where he has launched a content management system and application forms. He  also manages the Marketing Cloud and Digital Transformation .

To participate as a speaker:
Jasmine Haw Alverez
Conference Producer
T: +61 2 8484 0918
To participate as a speaker:
Patrick Joy
Head of Production - Government
T: +61 2 8484 0996
To participate as a speaker:
Dhananjai Raju
Conference Producer
T: +61 421 988 478