Adam Marks

Head of Customer Experience, Australia and New Zealand


Next Appearing at:

Adam is the ANZ Head of CX Strategy and solutions for Qualtrics. Prior to joining Qualtrics, Adam spent 3 years working in industry for Westfield Shopping Centres and 3 years at Ernst & Young as a Manager in the Advisory, Customer and Strategy Practice.

Adam has an extensive understanding of customer experience (CX), leading a series of engagements and teams in CX strategy, program optimisation, user experience and customer experience design. In particular, Adam enjoys advising clients on how to identify and overlay best practice to reduce pain-points and design the desired future state path to purchase. Using a variety of methods, Adam can assist enabling improvements grounded in customer insights through customer journey maps, customer personas, conducting design thinking workshops, undertaking customer testing and identifying moments of truth.

Aerial view of Sydney Harbour bridge and opera house
4 November - 6 November 2020
  • Virtual Conference
To participate as a speaker:
Conor Hughes
Conference Producer
T: +61 468 415 456
To participate as a speaker:
Ben Turner
General Manager, Disruption
T: +61 416 947 953
To participate as a speaker:
Patrick Joy
Head of Production - Government
T: +61 2 8484 0996