Astrud Burgess

Head of Data & Marketing

ANZ

Next Appearing at:

Astrud’s career spans more than 20 years of marketing and data roles in both New Zealand and the United Kingdom, including senior positions in banks, finance companies and advertising agencies, giving a deep understanding of the financial services industry.

As a member of ANZ New Zealand’s Leadership team she holds two key areas of responsibility.

As Head of Data Astrud is responsible for ensuring ANZ effectively leverages data and analytics to create real competitive advantage. This is an end-to-end role including establishing strategic priorities, building the group’s data infrastructure, and developing the human, financial, technical, operational, cultural and governance capabilities needed to achieve our data ambition.

As Head of Marketing Astrud is also responsible for the continued growth and development of New Zealand’s leading financial services brand. This includes leading all brand and marketing initiatives across ANZ’s NZ business, including retail, business, corporate, agri and institutional banking, as well as ANZ’s sponsorship activities.

Auckland NZ city skyline and harbour
18 August - 19 August 2020
  • Virtual Conference
To participate as a speaker:
Dhananjai Raju
Conference Producer
T: +61 421 988 478
To participate as a speaker:
Henna Qaisar
Conference Producer
T: +61 410 828 401
To participate as a speaker:
Jasmine Haw Alverez
Conference Producer
T: +61 2 8484 0918