Fiona is a strategist with 20 years of experience and a passion for customer-centric strategy that delivers commercial results.
With industry experience across the globe, Fiona joined QBE Insurance in 2018 and is responsible for setting the strategy, enhancing customer centricity and guiding the transformation agenda for QBE’s Australia Pacific division.
Prior to QBE, Fiona was General Manager Consumer & Wealth Strategy at National Australia Bank where she helped develop strategies to innovate customer experience, distribution and growth strategies for consumer banking and wealth management products and services. Fiona began her career as a strategy consultant at Booz & Company (now Strategy&) where, as a Partner, she led the Insurance practice in Australia.
Fiona has an acute interest in the evolution of customer experience and business models brought about by digitisation and has authored intellectual capital and a number of whitepapers on this topic.
